The Proof Collective — a distinguished members-only NFT community that drives successful projects like Moonbirds and Grails — has unveiled plans to open an events venue in the heart of the Los Angeles Arts District.
The 4,000-square-foot space hopes to serve as a focal point for the Proof community to showcase their work, connecting traditional art, Web3, and entertainment in one hub — celebrating upcoming NFT drops, community meet-ups, immersive experiences and artist residencies.
Optimally timed, the hub’s launch will correspond with the release of Proof’s eagerly anticipated Mythics NFT collection. The space is structured as a six-month pop-up, encouraging social activities until the end of 2023. The exact location of the creative space is set to be disclosed shortly.
Coming this summer: Foundry by PROOF, an IRL space in the Arts District in Downtown LA.
A hub for our community to connect with each other and for artists to showcase their work. pic.twitter.com/sTUfGicam1
— PROOF (🥃,🦉) (@proof_xyz) June 15, 2023
Past Hurdles Fuel Future Endeavors
It hasn’t all been smooth sailing for Proof, which faced criticism for cancelling its introductory Proof Conference in February 2023. Despite the three-day gathering set to host leading figures in the Web3 world, including Beeple, Yuga Labs, DeGods and Gary Vee, it was called off following low-ticket demand.
Still, Proof remains strong, planning to roll out intricate program breakdowns over the six months. Depending on the pop-up’s success, Proof hopes to build a permanent base in Los Angeles, growing its footprint in the city and beyond.
The forthcoming Proof Collective Los Angeles artistic sanctuary is a testament to the possibilities of merging cutting-edge technology with conventional arts through the power of community.
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